SFMC Developer

Description

We are looking for an SFMC developer responsible for developing and implementing marketing automation solutions within the Salesforce Marketing Cloud platform. One can collaborate with cross-functional teams to design, develop and implement solutions to meet business requirements and optimize customer engagement.

Responsibilities

• Experience with email and/or marketing automation software and integration with databases.
• Knowledge of Salesforce Marketing Cloud (SFMC) aka ExactTarget is required.
• Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails.
• Develop responsive email templates with extensive knowledge of AMP script.
• Front-end development building Cloud Pages utilizing HTML, CSS, SQL and AMP Script is very essential.
• Understanding of Marketing Cloud’s contact data model
• Journey builder, custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys.
• Certification in SFMC will be an added advantage.
• Hands on experience with Email Studio knowledge – A/B Testing, Segmentation, and Integration with microsites, websites and landing pages, personalization concepts, triggered emails, campaign waves.
• Communicate effectively with team members, stakeholders, and management, providing regular updates on project progress, challenges, and solutions.
• Contribute to the continuous improvement of development processes, tools, and methodologies.